A diagnostic engagement. I read everything your brand has published, examine how the parts hang together, and write you a frank assessment of where the system is working and where it isn't.
Most clients come to me convinced they have a copywriting problem, or a website problem, or a “we just need a refresh” problem. They usually have a system problem. The audit names what's actually wrong, not just what's visible, and prioritises what to fix first.
It's the right place to start when you know something's off but can't name it, or when you want to see how I think before committing to more.
You receive
- Positioning analysis: what your brand is actually arguing today
- Competitive review: where you sit, what you're losing on
- Voice + messaging consistency check across channels
- Site / copy audit with specific page-level notes
- Written assessment with prioritised recommendations (10-15 pages)
- 90-minute walk-through call to discuss findings
Book an audit →
Reply within 2 business days