← All five engagements
Execution
Copy + build only.
Engagement
Filed · vergielyn.com
Filed · vergielyn.com
Duration
4–8 weeks
Best for
Strategy already done
Deliverable
Site + copy + assets
For brands with solid positioning and strategy who need someone to actually write and ship the system.
This is execution-only, but it isn't outsourced copywriting. I read your existing strategy, audit it for coherence, and then write and build inside it. If the strategy has holes, I'll surface them rather than paper over them. If it's solid, I'll execute against it to the same standard as my full system builds.
Important: I won't take an execution-only engagement if the existing strategy can't be defended. I'd rather propose an audit or strategy engagement first than build a beautiful house on a weak foundation.
You receive
- Strategic alignment check: your strategy stress-tested
- Website copy across all defined pages
- Website build (if in scope)
- Email sequences, landing pages, campaign copy
- Tone consistency review across existing assets
- Launch coordination + go-live review